Che Scena is committed to ensuring user privacy. Che Scena appreciates the interest shown by the user in its products and thanks them for visiting their website. Your privacy is important to you and we want you to feel comfortable when visiting our website. The personal data collected during visits to our websites is processed by us in accordance with the relevant legal regulations. This privacy policy (“Privacy Policy”) is intended to provide you with information about the security measures we have taken.

1. DATA CONTROLLER
In accordance with the General Data Protection Regulation (“GDPR”) or any other applicable law, the data controller is the respective company Che Scena listed in the legal notice of the website.

2. PERSONAL DATA
Personal data is any information relating to an identified or identifiable natural person; Any natural person who can be identified, directly or indirectly, in particular by association with an identifier, such as a name, identification code, location data, online identifier or one or more special characteristics capable of expressing the physical, physiological, genetic, psychological, economic, cultural or social identity of that natural person, is identifiable. This includes information such as your first and last name, address and email address, telephone number or date of birth. Personal data can be in any form (i.e. paper, electronic, video, audio). Che Scena undertakes to take the necessary measures to ensure that all personal data is processed by us correctly and in accordance with the law. All employees, data processors and third-party service providers who have access to personal data are obliged to respect the confidentiality of personal data and this Privacy Policy. We only collect personal data when you provide it to us, whether by registering, filling in forms or sending emails, as part of an order for products or services, requests for information or questions about products to order, or similar situations where you choose to provide us with such information.

The database and its contents remain with Che Scena or are located on servers or data processors on our behalf, who must answer to us.

We are in control of and responsible for the use of the personal data you provide to us. Some of this data may be stored or processed on computers located in other jurisdictions, such as the United States, whose data protection laws may differ from those of the jurisdiction in the country in which you live. In such cases, we ensure that appropriate safeguards are taken so that the data controller in that country protects the data by measures equivalent to those put in place in the country where you live.

3. COLLECTION AND PROCESSING OF PERSONAL DATA – LEGAL BASIS
You can use our website without having to disclose your personal data. You are not required to provide personal information as a condition of using the website, except as necessary to provide a product or service or to communicate with our website at your request. The following explains how we collect, process and use your personal data on our website:

a) Data when visiting our website

When you use our website, your data may be processed to enable communication with our website and for security reasons, such as preventing incorrect access, troubleshooting or testing. The data we collect may include: the name of your internet service provider, the website from which you came to our site via links, the date and time of your visit, the websites you visited from our website, and your IP address. Such processing is necessary for the provision of our services and is based on our legitimate interest in managing communication. We assume that this is also in your interest, since without such a communication you would not be able to view our website. You can object to the processing of your data for this purpose at any time without giving reasons, with effect for the future. However, we would like to point out that the processing of your personal data may continue even after you have lodged an objection to the website, since it is not possible to stop processing the necessary data for technical reasons due to individual users of the website or in general. Therefore, there are compelling reasons for the processing that outweigh your interests, rights and freedoms. If you wish to avoid the above processing, simply refrain from visiting our website. Data is deleted after a session, unless retention for a longer period is required due to a security incident, for the purpose of checking the documentation.

b) Data for the creation of a user account

If you create a customer account on our website, the personal data you provide (e.g. name, address, e-mail address, telephone number, title and access data) will be stored and processed in the customer database of Che Scena. This data is processed for the fulfilment of a contract or pre-contractual measures. You can deactivate your customer account at any time and/or object to the further storage and use of your personal data for this purpose without giving reasons, with effect for the future, by contacting the address below. If you object, we will delete your personal data immediately. If you deactivate your customer account, we will also delete your customer account.

c) Contact via contact form or email

If you contact us (e.g. via contact form or e-mail), the personal data provided in the contact form will be stored and processed by Che Scena. To find out which data is collected via the contact form, please refer to the respective contact form. This data is stored and used exclusively for the purpose of responding to your enquiries and/or for establishing contact and for the associated technical administration. This data is processed for the fulfilment of a contract or pre-contractual measures or for our legitimate interest, without any conflict of interest overriding your interests, since the processing of requests takes place in the mutual interest.

After processing your request, we will only retain correspondence to the extent that there are statutory retention periods or limitation periods or it is necessary to retain it further for the assertion, exercise or defense of legal claims.

d) Newsletter subscription data

If you subscribe to our newsletter service, your personal data (e.g. name, address and e-mail address) will be stored and processed by Che Scena for promotion, advertising and marketing purposes. The processing of this data is based on the consent given by the user or takes place for the fulfilment of the contract. In this case, we will regularly send promotional information material about the services and products associated with Che Scena’s products, services, offers or events. In the future, you can unsubscribe from the newsletter at any time, without giving reasons, by contacting the address below or by using the unsubscribe option provided in the newsletter. Once you unsubscribe, your email address will be deleted immediately from our newsletter distribution list, with the exception of a copy held in the database of addresses that have unsubscribed for our legitimate interest to avoid sending you further newsletters in the future.

e) Disclosure

We may disclose your personal information to third parties for the performance or enforcement of this Privacy Policy or other agreements, or to protect the rights, property, or safety of Che Scena, our customers, or others. Disclosure includes exchanging information with other organisations or companies, for the purpose of protecting against fraud and reducing the risk of insolvency, or with payment intermediaries offered by a banking institution in our online store, in order to process payments for the products ordered. We may also provide data to government agencies and judicial and regulatory authorities, as required by law or regulation. This type of disclosure may be necessary for compliance with legal obligations or for the performance of a task carried out in the public interest or may be based on a legitimate interest of ours or a third party. In the latter case, you have the right to object to such use; However, we may continue to process your data if we demonstrate compelling legitimate grounds for this which outweigh your interests, rights and freedoms, or if this is necessary for the establishment, exercise or defence of legal claims.

4. USE OF COOKIES
This website uses so-called “cookies”. Cookies are small text files stored on your hard drive through your browser. They contain certain information (e.g. your preferred language or site settings) that is transmitted back to us the next time you access the website (depending on the validity period of the cookie). You do not need to accept cookies in order to use the website. However, you may not be able to use certain areas and functions of the website. We use cookies if this is necessary to provide the website service to you or if you have given your consent to the use of cookies in the cookie banner. If you do not want to accept the use of cookies on this website, you must change your browser settings (see explanation below) or stop using the website.

We use two categories of cookies: (i) cookies that are necessary for technical reasons, without which the functionality of our website would be limited (so-called session cookies) and (ii) optional cookies (so-called optional cookies):

Optional cookies:

We do not use performance cookies or other optional cookies ourselves. However, we sometimes use third-party software for analytical purposes that require the use of their own (third-party) cookies. We use this technology to measure visitor responses to our sites and the effectiveness of our advertising campaigns (including the number of times a page is opened and the information viewed), as well as to evaluate your use of the website. With the help of these cookies/internet tags, a third-party partner or a partner operating a web analytics service can, with your consent, collect data about your visit to our and other websites, compile reports on website activity on our behalf or provide other services related to website and internet usage. Below you will find information about these cookies and how to refuse/withdraw your consent to the use of these cookies at any time.

4.1. USE OF GOOGLE ANALYTICS
Our website uses Google Analytics, a web analysis service provided by Google Inc., 1600 Amphitheatre Parkway Mountain View, CA 94043, USA (“Google”). Google Analytics uses cookies (see above) that are stored on your computer and allow an analysis of your use of the website. The information collected by Google about your use of our website (e.g. referrer, web pages visited, browser type, language settings, operating system, screen resolution) is transmitted to Google in the United States, where it is stored for a period of fifty months and analyzed; The results of these analyses are then made available to us anonymously. During this process, usage data is not linked to the user’s full IP address. On our website, we have activated the IP anonymization function offered by Google, which involves deleting the last 8 bits (IPv4 type) or the last 80 bits (IPv6 type) of your IP address. In addition, Google has been certified for the EU-US Privacy Shield and the Swiss-US Privacy Shield, which guarantees an adequate level of data protection with regard to data processing by Google in the USA.

We use Google Analytics on the basis of your prior consent or our legitimate interest in providing you with a personalized website experience. We believe that it is also in your best interest to receive unique and interesting advertisements. Therefore, there are compelling reasons for the processing that outweigh your interests, rights and freedoms. The following describes how to withdraw consent to Google Analytics:

You can revoke your consent to the use of web analytics at any time by downloading and installing your browser’s Google Plugin, which results in the installation of an opt-out cookie, or by selecting the corresponding settings in your browser software. Both options only prevent the use of web analytics if you use the browser on which the plugin was installed and do not delete the opt-out cookie.

For more information, visit https://www.google.com/analytics/terms/de.html or https://support.google.com/analytics/answer/6004245?hl=en.

4.2. GOOGLE’S DOUBLECLICK
To deliver group-specific targeted advertising, we use Google’s DoubleClick advertising network, which collects and evaluates information about your visits to our and other websites that are part of the advertising network using cookies for them. No personal data such as your name, address or e-mail address is collected or used in this context. The cookies used by DoubleClick only contain the name of the domain via which the cookie was deposited (ad.doubleclick.net), the default expiry date of the cookie and the value for certain target groups. If you do not want Google’s DoubleClick service to store cookies or want to change your advertising preferences, please go to: https://www.google.com/settings/ads/plugin.

We use DoubleClick on the basis of the consent you provide via the cookie banner. You can revoke your consent at any time by selecting the relevant settings in your browser software, blocking cookies from the domain www.googleadservices.com in your browser settings or by visiting the www.about-ads.info/choices website and deactivating the respective advertisements. You can also disable DoubleClick at https://www.google.com/settings/ads/plugin.

4.3. GOOGLE ADWORDS
We use Google AdWords to display our advertisements on third-party websites. We use the service to provide you with a personalized website experience. Advertisements are displayed via so-called “ad servers”. We use Ad Server cookies to measure ad opens and clicks. If you arrive at our website via a Google ad, Google places a cookie on your browser. This cookie is stored for 30 days and does not serve to identify the user. Che Scena does not collect or store personal data using Google AdWords. We only receive statistical evaluations from Google that inform us about the most effective advertising. If you have a Google account, Google may assign your visit to our website to your Google account. Even if you are not registered with Google, Google can track your IP address and store your data on its server.

We use Google AdWords exclusively on the basis of the consent you gave when accepting our cookie banner.

You can revoke your consent to the use of Google AdWords at any time by selecting the appropriate settings in your browser software, blocking cookies from the www.googleadservices.com domain in your browser settings or by visiting the www.about-ads.info/choices website and deactivating the respective advertisements. In addition, you can deactivate Google AdWords at https://www.google.com/settings/ads/plugin.

4.4. GOOGLE DYNAMIC REMARKETING
In addition, we use Google’s dynamic remarketing feature. This feature allows us to send you personalized, interest-based ads when you visit other websites on the Google Display Network. Google uses cookies to analyze your use of the website, which is the basis for targeted advertising. For this purpose, when you visit our website, Google stores a small file with a series of numbers in your browser, which allows it to collect anonymous information about your use of the website. Google does not store any information that can be used to personally identify you. If you visit a website on the Google Display Network, you’ll be shown ads that are most likely to take into account previously selected information and products. You can permanently disable Google’s use of cookies by visiting this link and downloading the available plugin: https://www.google.com/settings/ads/plugin. Alternatively, you can deactivate Google cookies by visiting the Network Advertising Initiative’s deactivation site and activating the opt-out option offered http://www.networkadvertising.org/choices/. For more information on Google remarketing and Google’s privacy policy, please see http://www.google.com/privacy/ads/ here.”

We use Google dynamic remarketing exclusively on the basis of the consent you gave when accepting the cookie banner. You can revoke your consent at any time by selecting the appropriate settings in your browser software or by blocking cookies from the domain www.googleadservices.com in your browser settings.

4.5. FACEBOOK CUSTOM AUDIENCES
In addition, this website uses the “Custom Audiences” function of Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304 (“Facebook”). This feature allows us to send you personalized, interest-based advertisements, so-called Facebook Ads, if you visit the Facebook.com site or other sites belonging to the Facebook network. When you visit our website, Facebook stores a small file with a series of numbers on your browser. This allows Facebook to collect anonymous information about your use of the website. If you subsequently visit another website belonging to the Facebook network, you will be shown advertisements that are likely to take into account the information and products you have previously selected. If you are registered with Facebook, it is possible that Facebook assigns your visit to our website to your account. Even if you are not registered with Facebook, Facebook can track your IP address and store your data on its server.

You can opt out of the use of Custom Audiences by visiting the following http://www.youronlinechoices.eu/ opt-out site. For more information about Facebook’s Custom Audiences feature, see here: https://www.facebook.com/policies/cookies/.

We use Facebook’s Custom Audiences feature exclusively on the basis of your prior consent when accepting our cookie banner or on the basis of our legitimate interest in providing you with a personalized website experience. We believe that it is also in your best interest to receive unique and interesting advertisements. Therefore, there are compelling reasons for the processing that outweigh your interests, rights and freedoms. You may object to such processing at any time by contacting us.

To learn about Facebook’s Privacy Policy, go to: http://de-de.facebook.com/policy.php.

4.6. FACEBOOK CONNECT
You can log in to our website using the Facebook Connect authentication service. This service allows you to authenticate yourself and gives you the option to share certain personally identifiable information with us, such as your name and email address, to automatically fill in our registration form. Services such as Facebook Connect give you the ability to post information about your activities on our website on your profile page so that you can share it with other people in your network.

We use Facebook Connect on the basis of your consent to Facebook and our legitimate interest in making it easier for you to use our website. We believe that the user-friendliness of our website is also in your interest. Therefore, there are compelling reasons for the processing that outweigh your interests, rights and freedoms. You may object to such processing at any time by contacting us.

4.7. USER SURVEYS
Participation in user surveys carried out on our website from time to time is voluntary. We use functional cookies to conduct user surveys. The technical information recorded as part of the user survey is the same as that recorded when you use our website (see above). The answers given during a user survey are not linked to the user’s personal data, such as their IP address.

5. THIRD-PARTY CONTENT OR SERVICES ON OUR WEBSITE
Our website contains content and/or services from third parties. When you use such third-party services or third-party content is displayed, data is exchanged between you and the respective provider for technical reasons. That Scena has no control over the websites, nor over the privacy practices of the third parties operating such websites. The privacy practices of a third-party website may differ from those of Che Scena, so we cannot guarantee or make any representations about third-party websites. We recommend that you check the privacy policies before submitting any personal data to these websites.

The respective service or content provider may also process the data for its own other personal purposes. To the best of our knowledge, we have configured the services and content of the providers that we know use the data for their own purposes in such a way that any communication for purposes other than the presentation of the services and content on our website is blocked or that such communication takes place only after the user has actively chosen to use the respective service. However, since we have no control over the data collected and processed by third parties, we cannot offer binding information regarding the scope and purposes of the processing of such data.

a) Website Links:

Our website may contain links to and from the websites of our partner networks, our resellers, our affiliates or other third parties. The moment the user accesses these links, he or she automatically leaves the Che Scena website. That Scena has no control over the websites, nor over the privacy practices of the third parties operating such websites. The privacy practices of a third-party website may differ from those of Che Scena, so we cannot guarantee or make any representations about third-party websites. We recommend that you check the privacy policies before submitting any personal data to these websites.

b) Social plugins:

Che Scena uses so-called social plugins (‘buttons’) of social networks such as Facebook, Google+, LinkedIn and Twitter. When you visit our website, these buttons are deactivated by default, i.e. they do not send data to the respective social networks without your intervention. Before you can use these buttons, you must activate them by clicking on them. They remain active until the next time you deactivate them or delete your cookies (see the ‘Cookies’ section).

After their activation, a direct connection to the server of the respective social network is established. The content of the button is then transmitted by the social network directly to the user’s browser and incorporated into the website by it. After a button is activated, the social network can retrieve data regardless of whether the user interacts with the button or not. If you are logged in to a social network, the network can assign your visit to the website to your user account. A social network cannot assign a visit to other websites Che Scena unless the user activates the respective button on those websites and for the duration of activation.

If you use a social network and do not want the social network to combine the data obtained from your visit to our website with your data, you must log out of the social network before activating the buttons.

We have no influence on the scope of the data collected by the social networks via the corresponding buttons. The data use policies of the social networks contain information about the purpose and extent of the data collected, how the data is processed and used, your rights, and settings that you can use to protect your privacy.

For more information on the scope and purpose of data collection and processing, please consult the privacy notices of the providers of the services and/or content included on our website, who are responsible for the protection of your data in this context.

6. THIRD-PARTY PROCESSORS
We do not pass on personal data to third parties unless this is necessary for the fulfilment of the contract, permitted by the relevant legal regulations or authorised by the user who has given the relevant consent. That said, Che Scena may engage other companies or individuals (“Managers”) to perform certain tasks on its behalf. To do this, it may be necessary to allow these controllers access to your personal data. The managers appointed by us are required to maintain the confidentiality of personal data and are limited in the use of the information for any other purpose other than those established by Che Scena. Examples of tasks performed by data processors are: business partners or sub-contractors of technical, payment and delivery services, insolvency risk reduction or fraud protection, providers of analytical data, providers of intra-group research and processing information. They only have access to the personal data that is necessary for the performance of their respective activities. In particular, these controllers are prohibited from processing or using your personal data for any other purpose.

We take appropriate measures, whether by contract or otherwise, to ensure adequate protection of the personal data disclosed to our processors and to ensure that our processors have put in place technical, organisational and legal procedures to protect personal data under applicable data protection legislation.

7. SECURITY
Che Scena is a worldwide organization, with legal entities, business processes, management structures and technical systems that cross borders. Therefore, our privacy practices are designed to ensure the protection of personal data around the world. Che Scena’s policy is to allow access to personal data only to employees, agents, suppliers, authorized subjects and managers, for whom Che Scena establishes the existence of a legitimate need to know or have access to information in order to comply with its responsibilities. Che Scena takes technical and organisational security measures to protect the data provided by you and managed by us against manipulation, loss, destruction and access by third parties. Our security measures are constantly being improved in line with technological developments.

If you have received (or have chosen) a password from us to access certain parts of the website, it is your responsibility to keep that password confidential. We ask that you do not share your password with anyone.

8. DATA RETENTION
Unless there are specific retention periods, the following general rules apply:

Your data will be deleted as soon as it is no longer required for the intended purposes or upon your withdrawal of consent or if you object to its use for a legitimate interest and there are no overriding legitimate grounds. In some cases, longer retention periods may be imposed by law (e.g. under commercial and tax law) or because the data is necessary for the establishment, exercise or defence of legal claims.

9. USER RIGHTS AND CONTACT
Under the European General Data Protection Regulation or similar legislation applicable to you, you may exercise some or all of the following rights:

1. request (i) information on whether personal data is stored and (ii) access to the same and/or duplicates of the personal data retained, including the purposes of the processing, the categories of personal data concerned and the recipients of the data, as well as any retention periods;

2. request rectification, removal or restriction of your personal data as (i) incomplete or inaccurate, (ii) no longer necessary for the purposes for which it was collected, or (iii) the consent on which the processing was based has been withdrawn;

3. refuse to provide and – without this affecting the data processing activities carried out up to the revocation – revoke consent to the processing of data at any time;

4. take legal action for any violation of your rights regarding the processing of your personal data, as well as lodge complaints with the relevant data protection authority;

5. request (i) to receive and reuse your personal data, provided to us, in a structured, commonly used and automatically processable format and (ii) to transmit such data to another controller without hindrance from us; Where technically possible, you will have the right to have your personal data transmitted directly from us to another controller.

Right to object:

You may exercise your right to object to the processing of your personal data on grounds relating to your particular situation. If this is the case, please provide us with information about your particular situation. After assessing the facts submitted by you, we will either stop processing your personal data or present you with our compelling reasons for continuing the processing.

We reserve the right to update and amend this Privacy Policy from time to time to reflect changes in the way we use your personal data or changes in legal requirements. If we make any changes, we will post the updated Privacy Policy on our website.

If you have any questions or complaints about our compliance with the Privacy Policy or would like to exercise any of the above rights, please contact us at: info@chescena.com